Science Journalism: Education, Entertainment or Instigation?

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Sally Lehrman and Joe Palca

How much can you educate someone about DNA tests or climate change in three and a half minutes?  Is “education” even the goal? NPR science journalist Joe Palca discusses what he hopes to accomplish in his science segments for public radio, as well as the reporting and production effort behind them. Palca was joined in a conversation with Science and Justice Professor and fellow journalist Sally Lehrman about the role of science news in society, including the interplay of scientists and audience in its expression.

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Joe Palca is a science correspondent for NPR. Since joining NPR in 1992, Palca has covered a range of science topics — everything from biomedical research to astronomy. He is currently focused on the eponymous series, “Joe’s Big Idea.” Stories in the series explore the minds and motivations of scientists and inventors. Palca comes to journalism from a science background, having received a Ph.D. in psychology from the University of California at Santa Cruz where he worked on human sleep physiology.

Sally Lehrman is the first Visiting Professor in the Science & Justice Training Program. She is an award-winning reporter and writer specializing in medicine and science policy with an emphasis on genetics, race and sexuality. Lehrman has written for some of the most respected names in national print and broadcast media including Scientific American, Nature, Health, Salon.com, and The DNA Files, distributed by NPR. As a senior fellow at the Markkula Center for Applied Ethics, she also directs the Executive Roundtable on Digital Journalism Ethics initiative. The roundtable brings together journalism executives and entrepreneurs to discuss the responsibilities of the news media to accuracy, inclusion, transparency and accountability in the digital public square.

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